Tired of your current subscription platform and looking to get a better podcast subscription model? In this article, we will show you a few tips that can help you make the transition.
Podcasters are in the business of creating shareable audio content. They keep fans entertained and pass on information on specific topics. You can also use your podcast channel to create brand awareness. Therefore, you must always create quality content in paid podcasting.
The market has become more profitable due to the influx of huge media companies and content creators in this space. According to a study carried out by Forbes, podcasting is now considered mainstream media.
A lot of podcasters have taken to creating on Patreon, a subscription platform for content creators. However, there are other subscription platforms that can give you something better. If you’re looking for a better platform, we have highlighted some of the things you should consider.
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5 Tips to Consider When Deciding on Podcast Subscription Service
You should consider these five tips when deciding on a better podcast subscription service.
1. Do a Research on the Market Reach
The market reach of a podcast platform is very important before considering subscribing to a podcast service. You want your fans to access your channel easily.
Choosing a well-known alternative to Patreon will brood well for your podcast. There are several other platforms that provide as many benefits to your listeners as it does to you. Podcast-only subscription platforms provide creative and marketing freedom to the creator.
All in all, your findings on the podcast service should include acceptance metrics. Find out if users would be willing to make the switch to your new podcast service.
2. User-Friendly Interface
The podcast interface is important for ease of use. Some podcast services have complicated interfaces which can prove difficult, especially if you are trying to convince subscribers to join your channel.
A good podcast service must come with a user-friendly interface as well as good graphic quality. It should have the necessary features but remain easily navigated. Your audience will not have the patience to try to find their way through a tedious interface.
The login interface and features must be simple to navigate, especially for potential subscribers who just found your podcast channel. You want them to get a good user experience as it increases your chances of converting them into long-term followers. More followers mean more revenue.
3. Check for Payment Options
You should check the kind of payment options available on the podcast service before you consider switching. A good podcast service should have all the popular payment options accessible to your users. Payment options may include Google Pay, Apple Pay, and other credit card options.
The last thing you want to be having is constant payment processing issues with your podcast service. It can be a nightmare for your followers and lead to many people unsubscribing from your content. These withdrawals will affect your revenue.
4. Check for Features Like Streaming and Audience Tools
Another thing to consider before deciding on a good podcast service is to check for the quality of streams. Poor audio quality can affect content delivery.
Choosing a podcast platform with improved streaming quality will:
- Improve your ratings
- Give your listeners a better user experience.
- It will help you retain subscribers and improve revenue.
Audience tools are basically how you can interact with your hundred or thousand users. You can use engagement tools like email campaigns.
Some services have integration tools that help you link to social media communities like Facebook and Slack. You should choose a platform that has a unique set of features suited to you.
5. Pricing Model and Flexibility Options
Another thing to look out for is the subscription model. What flexible subscription options are available to podcast creators on the platform? For example, you should be able to fix your subscription model for either monthly or annual payments.
If you’re looking to migrate to a new podcast platform, you should also be looking at the affordability. The cheapest pricing model doesn’t necessarily mean the best podcast service. You should go with a service that best reflects your interests.
All podcast platforms have a pricing model which is a fixed percentage deducted from your subscription-based service. What would be considered a good pricing model when selecting a podcast service? A good pricing model should allow you to earn as much as possible.
How Much Do Podcasters Make?
When it comes to paid podcasting sites like Patreon, creators are reported to make an average income based on the number of subscribers. So, you can significantly increase your turnover by increasing your subscribers. How much money you can make as a creator boils down to strategy and how much audience you have.
A general rule of thumb is to get strong followership of a few thousand. You should have a strategy for getting these subscribers before deciding to monetize your podcast channel. You can then proceed to offer premium content for paid subscribers. Since you are a professional podcaster, you probably already have this covered.
Another thing of note is, how many markets can your channel be accessed by? For example, does your current podcast subscription service have enough integrations that allow fans to find you on popular streaming services like Spotify?
If the platform’s reach is not extensive, many people will find it hard to connect to your channel. You might want to switch to a Patreon alternative site specifically built for podcasters like you to increase your reach and income metric as a podcast creator.
How Do Podcasters Make Money?
Below are some ways through which a podcast channel can be monetized.
- Through sponsorship deals
- Through creating online courses to teach content
- Earning through affiliate marketing
- Through crowdfunding and donations
- By offering exclusive premium contents
Popular podcasters with a large audience can explore other subscription services. This advantage means that they can keep a larger share of the revenue.
Conclusion
Podcasting is all about creating content you like and impacting user experience positively. A good podcast service provides a lot of features at a reasonable pricing model.
You should choose features that best represent your interests as well as your users. There are different ways to podcast monetization. You can offer monthly or annual based subscriptions as well as exclusive premium content.
